Scottsdale, AZRetailBI, powered by Gearfire, today announces its latest milestone of expanding its dashboard and data capabilities, in addition to reaching $800 million in annual sales by exceeding 2,400 shooting sports retailers – cementing its position as the largest consumer sales analytics platform in the industry.

What is RetailBI?
Retail Business Intelligence (RetailBI) was introduced by Gearfire in 2019. A powerful cloud-based retail analytics platform, it empowers manufacturers to make superior data-driven decisions by leveraging live consumer sales data. This aggregated transactional and inventory data reported anonymously by both in-store and online retailers provides detailed insight into market share movement, bestselling products, geographical trends, and much more. With visually pleasing and customizable dashboards, the platform conforms to the demands of each company, enabling them to better anticipate production needs in an aggressive industry.

New Data Capabilities

Always advancing in capability, RetailBI was recently updated with an extensive new set of features and filtering functionality that now includes:

• Granular UPC level reporting of quantity on-hand for Point-of-Sale

• Granular attribute reporting by Rifle style, Pistol size, Caliber, and more

• Quantity sold vs. quantity on-hand reporting

• Bestselling UPCs and model type reporting

• NICS and Adjusted NICS vs. Gearfire firearm sales reporting (representing greater than 4% of NSSF adjusted NICS checks)

• Plus, the ability to monitor same store sales trends to keep a pulse on market movement

RetailBI offers invaluable retail analytics at the click of a button, quickly painting the picture of consumer behavior to give manufacturers that much desired edge over the competition.

If you’re a manufacturer or distributor within the firearms industry, learn more about the benefits of RetailBI by scheduling a personalized demo of the platform today.

About GoGeafire Team

GoGearfire is your go-to source for informed perspectives in the firearms retail industry. Our team, experienced and dedicated to this unique field, provides valuable insights into integrated solutions, compliance, and operational efficiency. With a passion for firearms and a commitment to the community, we share our expertise to help businesses thrive. Explore our blogs for a deeper understanding of the industry, and trust GoGearfire as your partner in navigating its challenges and opportunities.

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