it isn’t often that we get the chance to meet the same folks our dealers do. Typically, YOU (our dealers) are the “faces” of Gearfire. But we continue to make serious efforts towards putting ourselves in front of consumers. This past weekend, the Gearfire Team attended the NRA Carry Guard Expo in Milwaukee, WI.
When describing what we do to the general public, we often hear the response “Oh, so you sell guns”. That could not be further from the truth. Gearfire is a technology company that provides the ecommerce website platform for our dealers, to help increase their businesses. Do we help consumers find the products and services needed for personal protection, or an amazing hunting, shooting sports or outdoor adventure? You bet! But sales are directed to a LOCAL dealer in the consumer’s own community.
The NRA Carry Guard Expo was the perfect venue to spread the word about Gearfire!
Taken from their own website:
The NRA Carry Guard Expo is an educational and interactive experience dedicated to Individuals interested in increasing their knowledge and skills within personal protection, concealed carry and defense tactics.
The expo was LOADED with educational resources for consumers, and we loved that! As it is our right to bear arms, it is important to reinforce the responsibility that comes along with it. Who better than the NRA to put citizens in the know? The Carry Guard Expo featured seminars and exhibitors focused on:
- Concealed Carry Methods and Tactics
- Women Specific Training (a RAPIDLY growing consumer demographic)
- Creating a Home Defense Plan
- So much more!
The purpose of the Carry Guard Expo was to get consumers informed. Now enter Gearfire! We knew we had to be in attendance. Since the inventory listed on our national website is (quite frankly) UNMATCHED, we offer the consumer the most purchasing power possible. As we increase our efforts to put the Gearfire brand in front of consumers, that means MORE SALES FOR OUR NETWORK DEALERS!
And we didn’t attend the Expo empty-handed.
Our good friends and manufacturing partners from Daniel Defense and Mossberg were generous enough to provide two fine firearms (the V5™ S and 590 Shockwave, respectively) to be used as Sweepstakes prizes from Gearfire! Though the winners have not yet been selected, we think two lucky Carry Guard Expo attendees will be very happy in the near future.
We had an amazing experience throughout the “Expo” weekend, and are looking forward to similar adventures in the future. At the end of the day, Gearfire exists to provide the absolute BEST service and tools for our dealers. By attending events like the Carry Guard Expo, we have the opportunity to strengthen the Gearfire brand, hand more buying power to consumers, and increase sales throughout our Network! We win. Our dealers win. Consumers win.